PIXELearning Newsletter - Feb 2006

PIXELearning have announced the launch of a new business simulation to match demand for a more ‘complex’ variant of The Business Game.

On the back of the success of The Business Game PIXELearning has announced that a more complex simulation will be launched during March. This business simulation has been created to match the demand from universities, A-Level Business Students and SME trainers for a more complex
game which assumes a greater degree of business acumen
of the users.

The ‘Bigger’ Business Game will adopt a similar format to
the current Business Game with users starting a ‘virtual company,’ entering a competitive market-place and trading
for a period of ‘virtual’ years.

The simulation will have greater depth including:

•	Full coverage of the marketing mix, including full adaptability of product, price, promotion and place;
•	Greater product and distribution channels choice and complexity;
•	More character interaction;
•	Advanced production department: oversee staff training and pay;
•	All new finance department which includes profit & loss, balance sheets, cash-flow and sales charts.

For more information on this, or any other PIXELearning products, please click here

The Business Game has proven a real success in schools across the UK and many students are now developing an understanding of business and management principles through this simulation. As the popularity of this learning tool has grown so too has the press coverage of the game.

Times Education Supplement (TES) has just written a glowing report on the game.

To read this report please click here

The Business Game has been attracting a great deal of interest and has recently been profiled in The Business 550 magazine, in The Birmingham Post and on BBC radio.

Business 550 spoke with Russell Butler of PIXELearning about The Business Game which is currently helping schools and colleges deliver enterprise education across the UK.

Click here to read the full article

Click here to read the full article

The Business Game - Click here to find out more about The Business Game

This newsletter is produced and distributed by PIXELearning Ltd ® a specialist technology provider of computer games-based learning products and services. For more information please visit www.pixelearning.com